Installing an AI Chatbot is only the first step. The harder part is helping visitors understand why they should use it.
We’ve noticed that even when a chatbot is fully set up, visitors may still ignore it — not because the chatbot doesn’t work, but because its value isn’t obvious right away.
A few things can make a big difference:
A clear welcome message that explains what the chatbot can help with.
Suggested questions or quick prompts, so visitors don’t have to guess what to ask.
Placement on pages where visitors are likely to need help, such as pricing, product, booking, or FAQ pages.
Answers that feel useful from the first interaction, not generic or too broad.
A chatbot purpose that matches the page context: support, product guidance, booking help, recommendations, etc.
Two examples to compare
Here’s how the same chatbot can feel different depending on the welcome message and suggested prompts:
Small changes like making the welcome message more specific and adding suggested questions can make the chatbot feel less like a passive widget and more like a useful assistant.
[!question] Have you tried changing your chatbot’s welcome message or suggested questions? Did it affect engagement?

